Chanel Hits the Streets of Paris for Fall 2025 Marketing campaign

Mona Tougaard is taking Chanel for a stroll, and Paris is her runway. The autumn 2025 ready-to-wear marketing campaign captures the mannequin shifting via town’s romantic backdrops with nonchalant grace, shot by Mikael Jansson.

Chanel Fall/Winter 2025 Marketing campaign

However this goes past fairly surroundings. It’s an influence transfer in full look. Every outfit combines traditional Chanel codes with a street-slick edge. Tougaard is styled in textured jackets, structured skirts, and sharp silhouettes. It’s all achieved in moody blacks, shimmering golds, and touches of crisp white.

Outsized pockets, braided trims, and gleaming buttons nod to heritage, however the vibe is completely 2025. Equipment do the speaking. There’s a slouchy quilted tote with simply sufficient {hardware} to really feel powerful. A shiny gold mini bag steals the present, whereas swinging pearls, together with the model’s now-viral minaudière formed like large beads, carry playful drama.

From high-collar blouses to leather-based ruffle sleeves, the seems to be are as assured as they’re wearable. It’s Coco reimagined for at present’s streets. It’s elevated, positive, however completely consistent with the second.