Charli XCX Simply Gave the Chuck Taylor a Brat Lady Makeover

Charli XCX simply turned the Chuck Taylor right into a Brat-era dream. In a brand new collaboration with Converse, the pop provocateur invitations followers into her world by the model’s “By You” customization platform. The consequence? A sneaker expertise drenched in glitch-glam nostalgia and unapologetic angle.

This limited-edition Converse drop is a visible extension of Charli’s chart-burning album Brat. Suppose soiled soles, washed-out laces, and colours pulled straight from her sonic palette: Winter Sky, Brown Rice, and that signature Brat black-and-white distinction.

Charli XCX x Converse By You Marketing campaign

Every shoe is filled with private touches. Count on charms formed like padlocks and keys, embossed with “Brat.” Soles that shout “Occasion Lady.” Patches stamped with XCX, angel, and 365. It’s wearable pop poetry, and it’s obtained Charli’s fingerprints throughout it.

Shot by Petra Collins, the marketing campaign seems to be like a fever dream. It options Charli crawling throughout sparks, crouched in mist, or glowing towards a beachside moon. Ethereal however grounded. Fierce however enjoyable.

Whether or not you’re a hardcore Angel or simply sneaker-obsessed, this assortment enables you to remix the Chuck with uncooked Charli vitality.