Max Mara Goes for Drama With Fall 2025 Marketing campaign

Max Mara’s fall-winter 2025 marketing campaign hits like a gothic love story in movement. Impressed by Wuthering Heights and the novels of the Brontë sisters, the marketing campaign channels a contemporary heroine. She’s daring, romantic, and untameable.

Shot by Craig McDean and styled by Tonne Goodman, mannequin Angelina Kendall strikes by windswept moorland in appears to be like that really feel each wild and refined. The gathering’s palette mirrors the Yorkshire panorama: cloudy grays, mossy greens, and earthy cacha tones are grounded and poetic.

Max Mara Fall/Winter 2025 Marketing campaign

Crimson accents blaze by the fog like a heartbeat that’s symbolic of the interior fireplace Romantic heroines all the time carry. Silhouettes combine construction and softness: sharply tailor-made wool suiting, wide-leg trousers, ribbed knit bodysuits, and capes cinched tight with leather-based belts.

One Max Mara look layers a cropped jacket over a high-neck sweater with masculine ease. One other pairs a flowing full skirt with a ribbed tank for a softer, stormier femininity.

Equipment are simply as robust: outsized leather-based totes, gloves, and boots add polish with out taming the spirit. That is vogue as armor, and as expression. It’s constructed for magnificence, climate, and emotional weathering alike.