Maya Hawke & Letitia Wright Lead Prada’s Vacation 2025 Advert

Prada’s Vacation 2025 marketing campaign unfolds with a nostalgic and quiet magnificence. Photographed by Glen Luchford, the collection stars Maya Hawke and Letitia Wright, each acquainted faces from previous Prada campaigns.

Prada Vacation 2025 Marketing campaign

Towards a serene snowscape, the 2 evoke the heat of connection and the magic of coming residence. Seated in retro vehicles with Christmas timber strapped to the roof, they put on a mixture of structured coats, gentle knits, and chic skirts, their seems completed with daring Prada baggage in shades of pink and crimson.

Becoming a member of them are Damson Idris, Louis Partridge, and Li Xian, finishing a forged that seems like a contemporary household on a shared vacation street journey. Collectively, they create a cinematic portrait of youth, friendship, and rediscovery.

The Prada marketing campaign celebrates kinship throughout generations. The imagery feels timeless but modern, the place traditional vehicles, snow-dusted timber, and quiet moments of reflection mix into one thing deeply emotional.