Emily Ratajkowski & the Gucci Monogram Take Over Cannes

Mannequin Emily Ratajkowski lights up Cannes in Gucci’s newest GG Monogram marketing campaign. From metropolis sidewalks to sunlit seashores, each shot tells a narrative. Shot by Daniel Arnold, the images seize actual moments. Some are informal whereas others are extra dreamy.

Gucci GG Monogram 2025 Marketing campaign

Emily wears a mixture of laid-back denim, glittering outfits, and swimwear. Her equipment? All Gucci. The highlight is on the GG Monogram, seen throughout timeless luggage and travel-ready items from the Gucci Savoy line.

One standout is the Gucci Giglio bag, which made its debut on the cruise 2026 present in Florence. This design celebrates Gucci’s historical past and its Florentine roots.

Stylist Virginie Benarroch provides ending touches with daring sun shades, slip-on sneakers, and printed scarves. In a single picture, Emily lounges on a ship in cozy slippers. In one other, she stands barefoot on the sand with a glowing black look. There’s even a snapshot of her strolling by way of a crowd, holding the vibe recent.

Each body blends style with actual life, exhibiting how fashion can transfer with you. From a busy avenue to a quiet sundown. The GG Monogram is part of the journey.