Miley Cyrus Is Formally the Face of Maybelline New York

She’s daring. She’s iconic. And now, she’s the face of Maybelline. Multi-platinum artist and world famous person Miley Cyrus has formally joined Maybelline New York as their latest world ambassador. And he or she’s bringing critical star energy to the sweetness sport.

The announcement comes with a contemporary twist on the legendary “Perhaps she’s born with it” jingle, fully reimagined via Miley’s voice and angle. The photoshoot was shot at Electrical Woman Studios in NYC, a spot deeply tied to her music journey.

That setting, full of soundboards and classic attraction, provides uncooked vitality and a contact of rockstar edge to the visuals. Within the pictures, Miley wears a black studded corset and glossy trousers, with easy glam that’s all confidence and funky.

She holds the model’s viral Sky Excessive mascara. It’s proof that make-up and music are an ideal match.

Miley says the partnership feels private, like a full-circle second from childhood to icon standing. And Maybelline agrees. Along with her fearless type and expressive spirit, she’s every thing the brand new period of magnificence stands for.